Reflections on an Extraordinary 2021
A note from our Founder and CEO, Tiffany Guarnaccia
As I reflect on 2021, I want to honor the resiliency that led our team to extraordinary accomplishments and growth over the past year. While we navigated COVID-19’s continued impact on how the world communicates, we saw the role of strategic communications become even more vital and our partnership with some of the world’s most dynamic and important brands expand. Throughout the year, our team of talented B2B PR professionals drove impactful results, answered market demands and strengthened connections while supporting each other in a world where it is crucial for your mental health to be a priority. Taking a 100% flexible Work from Anywhere (WFA) approach, we hired team members in 11 states and 2 countries. Remaining agile in a world that’s ever-changing is crucial as we meet and exceed the needs of clients.
Some other highlights this year included:
Expanded service offerings via a dedicated Environmental, Social, and Governance (ESG) practice, formalizing our rapidly growing work for mission-driven and pro-social brands.
Our team helped quarterback communications for several major transactions, including the Alussa Energy and Freyr SPAC acquisition and subsequent NYSE listing. They are now a power player in clean tech. We also worked with longstanding market leaders in media and advertising on the strategic communications around hot M&A deals, like Trusted Media Brand’s acquisition of Jukin Media.
We continued to support the PR industry as a member of the PR Council and took on a new role as the agency partner for Communications Week, following the sale of the global community we founded and ran to Ragan Communications.
Our pioneering of the PR Sprint® Workflow, inspired by agile development used by top tech brands, and the way our agency stays nimble to deliver for clients, was awarded a registered trademark this year. I created the PR Sprint® Workflow as part of Kite Hill PR’s ongoing mission to advance the PR industry.
I look forward to 2022 and continuing our work as an agile, strategic, forward-thinking tech PR agency. Thank you for your continued support and for playing a crucial role in our agency’s success.
Have a wonderful holiday season.
