Proactive Communications & Storytelling That Build Reputation
Cybersecurity brands operate in a high-stakes environment where trust, speed, and accuracy define success. By prioritizing communications, cybersecurity companies can build a strong reputation, nurture relationships with the media and enterprise buyers, and make crisis response faster and more effective should incidents occur.
Kite Hill helps cybersecurity companies translate complex threats into credible narratives, secure impactful media coverage, and lead conversations that influence CISOs, enterprise buyers, and regulators.
100+ senior attendees at NYC launch
Top-tier briefings secured (Bloomberg, SC Magazine, Infosecurity)
Positioned as a leader in cyber-warfare training with visibility among enterprise, infrastructure, and government stakeholders, including JPMorgan Chase and Homeland Security.
Influencer-hosted executive dinner featuring Sumsub and Mastercard leadership
4 tier-1 media outlets in attendance (Forbes, The Street, Financial IT, Decrypt)
Positioned Sumsub at the intersection of regulation and decentralization through a high-profile fintech conversation hosted by cybersecurity influencer, Wendy O.
In Cybersecurity, Credibility Is Everything
Security companies face a uniquely demanding communications landscape: evolving threats, strict compliance requirements, and highly technical products that are difficult to explain without losing accuracy. Buyers are inundated with information, media scrutiny is intense, and messaging must be both precise and compelling.
As an integrated communications agency with deep cybersecurity experience, we speak your language from day one. Kite Hill helps cybersecurity brands build trust, communicate value, and stand out in a crowded, high-risk market.
Authority
Become a trusted leader through consistent media coverage, analyst engagement, and executive visibility. Enterprise cybersecurity PR isn't just about awareness; it's about owning the conversation that drives the pipeline.
Programs
Build brand awareness consistently through proactive cybersecurity PR strategies that keep your company visible, credible, and top-of-mind with media, CISOs, enterprise buyers, and industry analysts.
Communications
Transparent messaging for breaches, incidents, and security events, designed to protect your reputation while maintaining credibility with the audiences who matter most: customers, regulators, and the press.
Cybersecurity Communications for Every Layer of the Stack
Cybersecurity companies operate in an environment shaped by AI-driven attacks, ransomware, zero-day vulnerabilities, and increasing regulatory pressure. The most effective cybersecurity PR firms don't just understand communications; they understand the technology.
Kite Hill is deeply fluent in the cybersecurity ecosystem, helping companies translate complex technical solutions into clear, credible narratives that resonate with enterprise buyers, media, and analysts.
Cloud Security
Highly technical cloud capabilities require narratives that meet enterprise buyers where they are, managing risk across distributed, hybrid environments at scale. We make the complex resonate.
Endpoint Protection
Crowded markets demand sharp differentiation. We help endpoint security brands cut through the noise shaped by ransomware, zero-day exploits, and the lasting reality of remote work vulnerabilities.
Identity Verification
Zero-trust is the mandate. We position identity verification solutions around the frameworks, authentication standards, and access control priorities that enterprise security teams are actually buying against.
Threat Intelligence Platforms
Threat intelligence is only valuable if decision-makers understand it. We translate data-heavy platforms into clear, actionable insights that earn media coverage and influence CISO-level conversations.
MSSPs (Managed Security Service Providers)
Scalability, continuous monitoring, and outsourced expertise are your advantages. We build the narratives that communicate that value to enterprise and mid-market buyers who need a partner, not just a vendor.
Our Cybersecurity Communications Services
Strategic Messaging & Market Positioning
Define clear, credible positioning in a crowded cybersecurity market. We work with your team to translate complex threats and technical capabilities into compelling narratives that resonate with enterprise buyers and category influencers.
Executive Thought Leadership
Position your CEOs, CISOs, and CTOs as trusted industry voices through incisive commentary, bylined articles, and high-profile speaking opportunities that build long-term authority.
Media Relations
Secure consistent, meaningful coverage in the outlets that shape cybersecurity buying decisions: SC Magazine, Dark Reading, CyberScoop, SecurityWeek, Wired, and Business Insider, alongside the business press that influences buying decisions. Our relationships are built over years, not cold-pitched.
Crisis PR & Incident Response
Rapid response for breaches, vulnerabilities, and security incidents. We support messaging at every stage, from first disclosure through recovery, helping you respond quickly, transparently, and with message discipline that protects both reputation and customer trust when it matters most.
Case Studies
Overview
Israeli firm CyberGym is a cyber-warfare training company that helps organizations enhance their cyber strategies, processes, and skills. In July 2018, the company unveiled its new CyberGym Arena in New York, designed to provide customized training programs for businesses in and around NYC, in the financial, utilities, infrastructure, and public sectors, with active cyber defense solutions, events mitigation, and crisis management.
Results
Confirmed nearly 100 attendees for the exclusive gala opening, including representatives from Blackberry, CloudEye Security, Homeland Security, JPMorgan Chase, and Westminster Securities Corp
Secured and coordinated briefings with Bloomberg News, Cybersecurity Dispatch, Infosecurity Magazine, and SC Magazine
Garnered coverage in Fox 5 New York, Washington Post, and Security World, among others
Overview
As a new tech startup in 2017, Red Sift needed to generate awareness around the importance of recently ratified global email security protocols to position itself as a leading provider of this tech solution. Kite Hill PR helped build recognition in the UK and promote its new products, followed by ongoing media relations and, in 2020, successful expansion into the US market.
Results
Facilitated 30 bylines, including placements in SC Magazine, Information Age, and Infosecurity Magazine
Secured 96 pieces of coverage, including funding round coverage in Fortune, Axios, and PEHub, as well as commentary in Evening Standard, Computer Weekly, and Politico
Generated press activity around 20 company announcements
Overview
Garrison sought to position itself as an innovator and leader within the cybersecurity and broader technology industry, particularly among senior decision-makers in both the UK and US markets.
Results
Secured 32 pieces of coverage for the company’s Series B news, including articles in The Times, The Telegraph, and Information Age
Secured bylined articles in key publications such as Dark Reading, Infosecurity Magazine, SC Magazine, and The Hill
Provided strategic communications recommendations for key industry events – InfoSec and Debate Security – and provided onsite support
Overview
Kite Hill hosted a media dinner featuring influencer Wendy O in conversation with Sumsub leadership and Mastercard’s SVP of Global Partnerships, focusing on the balance between decentralization and regulation. The goal was to elevate Sumsub’s voice in the fintech and digital identity space and strengthen credibility among financial and crypto media.
Results
Executive-level media dinner featuring Sumsub and Mastercard leadership, hosted by cybersecurity influencer, Wendy O
Coverage and attendance secured from 4 tier-1 outlets, including Forbes, The Street, Financial IT, and Decrypt
Strengthened Sumsub’s positioning as a key voice in the global debate around regulation vs decentralization in fintech and crypto ecosystems
FAQs
Planning and preparation are key for any crisis communications situation. At Kite Hill, we work with clients from day one to identify potential crises and put plans together to ensure we can work rapidly should a crisis arise.
During a breach or cybersecurity incident, we activate against the processes we’ve put in place: aligning on verified facts, drafting holding statements, briefing key media contacts, and coordinating messaging across internal and external stakeholders.
This process is designed to be fast and decisive, giving your team a clear communications lead within hours, not days. We manage media inquiries, monitor real-time coverage, and adjust messaging as the situation evolves to protect credibility throughout.
Cybersecurity communications operate under greater scrutiny, higher stakes, and tighter accuracy requirements than almost any other category. Messaging must be technically credible to practitioners while remaining accessible to buyers and journalists who are not security experts.
A misstep in either direction can cost a brand its credibility. Kite Hill's team is fluent in the cybersecurity ecosystem, which means we get the nuance right from day one.
Yes, and it is one of the most effective long-term investments a cybersecurity company can make. We develop a targeted thought leadership program for your executives that includes bylined articles, media commentary, speaking opportunities, analyst engagement, and personal branding on LinkedIn.
The goal is consistent, credible visibility in the publications and forums that enterprise buyers and security practitioners actually trust.
Contact Us
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Ready to elevate your brand? Contact Kite Hill today to discuss your communication needs.