Lara Schembri is an Account Manager at Kite Hill, specializing in strategic communications and media relations for B2B brands across technology, advertising, energy, and enterprise services. She has led integrated campaigns for both high-growth disruptors and Fortune 500 companies, helping them break through complex industry narratives, secure top-tier media coverage, and strengthen their reputations among business decision-makers. Her experience spans sectors from clean tech and SaaS to video entertainment and market research, with a consistent focus on turning technical value propositions into compelling stories that resonate across trade and business press. Lara’s communications expertise extends beyond traditional PR, as demonstrated in her work within the luxury hotel market, as well as through her role as a Field Organizer for the Biden-Harris Florida Coordinated Campaign, where she played a pivotal role in Hispanic-focused outreach, volunteer recruitment, and training during the 2020 election. She holds a Master of Arts in Media & Strategic Communication and a bachelor’s degree in Political Science and Communications from George Washington University, bringing both political insight and global perspective to her work.
